Task:
In the course of a citizen participation in different Viennese districts, their inhabitants (school children as well as adults) are asked about environmental topics. In concrete terms, this means for us the production of city maps of the various districts printed on natural fiber, which are to serve as orientation in future discussions.

Since the primary focus is on climate-friendly solutions in the respective city districts, sustainable working materials are to be distributed to 50 districts in a toolbox.

Requirements:
* Environmentally friendly, i.e. sustainable materials

* Printed in high resolution, the legibility of the street names must be ensured in the process.

* Appealing haptics

For the toolbox foldable to the specified size

Problems:
1. In order to achieve optimum legibility of even smaller street names, only polyester or PVC has been considered as a printing substrate material up to now.

2. PVC tarpaulins are difficult, limited or impractical to fold.

3. PVC is problematic in disposal.

Solution:
At our new facility in Spain, PhotoFabrics GmbH produces reactive prints in high resolution

1440 dpi print mode on sustainable Oekotex certified cotton fabrics sourced from South America.

Since 2021, we have thus been meeting the demand of our increasingly young clientele for new, innovative and at the same time sustainable solutions.

English Translation

Task:
In the course of citizen participation in various districts of Vienna, their residents (school children as well as adults) are asked about environmental issues. In concrete terms, this means for us the production of city maps of the various districts printed on natural fiber, which should serve as orientation in future discussions.

Since it is primarily about climate-friendly solutions in the respective city districts,

Sustainable working materials are to be distributed to 50 districts in a toolbox.

Requirements:
* Environmentally friendly, i.e. sustainable materials

* Printed in high resolution, the legibility of the street names must be guaranteed

* Appealing feel

Can be folded to the specified size for the toolbox

Problem:
1. Up until now, only polyester or PVC could be used as the print carrier material in order to achieve optimum legibility, even for smaller street names.

2. PVC tarpaulins are difficult, limited or impractical to fold.

3. PVC is problematic when it comes to disposal.

Solution:
In our new plant in Spain, PhotoFabrics GmbH manufactures reactive prints in high-resolution

1440 dpi print mode on sustainable Oekotex-certified cotton fabrics sourced from South America.

Since 2021, we have been responding to the desire of our increasingly young clientele for new, innovative and at the same time sustainable solutions.